Advocates Leverage the visibility of a group of women entrepreneurs selected for their outstanding contribution to transform their digital ecosystems: The e Trade for Women Advocates. 2023-2024 Advocates Ana Sandoval Latin America Bold Co-founder & COO Colombia Damilola Olokesusi Anglophone Africa Shuttlers Co-founder and CEO Nigeria Lennise Ng South-East Asia Dropee Co-founder and CEO Malaysia Yasmine Abdel Karim Arab Region Yalla Fel Sekka (YFS) CEO and Co-founder Egypt Birame Sock Francophone Africa Kwely Founder Senegal Former advocates Nina Angelovska The Balkans Macedonian Ecommerce Association President North Macedonia Xiaofei Yao South-East Asia Rogrand Founder & CEO China Claudia de Heredia Latin America Kichink! Co-founder & COO Mexico Clarisse Iribagiza Anglophone Africa HeHe Labs Founder & CEO Rwanda Patricia Zoundi Yao Anglophone Africa QuickCash Founder & CEO Côte d'Ivoire Mona Ataya Arab Region Mumzworld Founder & CEO United Arab Emirates Helianti Hilman South-East Asia Javara Founder and Chairperson Indonesia Nazanin Daneshvar Western Asia Takhfifan Founder & CEO Iran Pierangela Sierra Latin America Tipti Co-Founder & CEO Ecuador