WBG
- | September 24, 2024
Juan Ignacio Crosta Blanco
Consultant in the World Bank’s Digital Development global practice
María José Vidal Román
Consultant in the World Bank’s Digital Development global practice
With less than 13 percent of its rural households connected to fixed internet, Colombia faces significant challenges to massify internet access. The starting point is a picture repeated in several countries in the region: limited internet coverage in rural areas, with only 28.8 percent of the rural population connected, and low penetration in urban segments with lower purchasing power, with less than 18 percent fixed internet penetration.
These conditions create a barrier to Internet adoption that is challenging to overcome: the base of the Colombian population pyramid, and citizens in rural areas lack sufficient income to afford Internet service access.
To prevent this issue from becoming a structural barrier, it is necessary to think of innovative initiatives that expand the frontiers of digitization. This innovation must come from all stakeholders: public and private, business, civil society, development agencies, and academia.
The Ministry of Information and Communication Technologies (ICT) presented its connectivity strategy, Conecta TIC 360, for the upcoming years as part of Colombia’s National Development Plan. In this strategy, the Ministry aims to connect 85 percent of the country based on digital connectivity, device access, appropriation, and productivity. The government has stated that it is necessary to ensure that access to ICTs is not a factor of inequality.
The exact route to the established objective has yet to be defined, but what is clear is that there is a long way ahead. Achieving effectiveness in the established strategy will be a major challenge and the thermometer of success.
To achieve the established goal, it is essential to specifically identify the stones on the road to universal and meaningful connectivity, how they are generated, where they are located, and what are the conditioning variables to be considered (technological, environmental, financial, regulatory) to make the road towards universal connectivity as smooth as possible.
In addition, it is necessary to reflect on innovative and cooperative alternative solutions. Fortunately, especially due to the great contribution of new technologies, many tools are available.
To achieve this ambitious objective, it is necessary to establish a realistic and effective work plan focused on four pillars:
Work plan for effective Digital Development in Colombia
The World Bank is currently contributing to identifying the path towards the connectivity objective established by the Ministry through a study of options for the design of a regional pilot project to close the digital divide in the Department of Amazonas. With this study, we put into practice the four pillars of work, as it is an exercise that identifies the state of connectivity from a regional approach, analyzes the legislative and regulatory environment, and proposes solutions that involve all relevant actors.
It is true that the path to achieve the ultimate goal of universal and meaningful connectivity is long and that the barriers to overcome are substantial. However, a solid and well-planned work plan will make the path smoother and help achieve the established objective.
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