How to grow your business with integrated marketing and online communications

This is important because:

"It will help founders and companies properly position their products and services in the market, and learn about essential strategies to succeed with digital marketing, as well as how to communicate effectively via the right channels to generate traffic and revenue."

Topic breakdown:

• Choosing your unique selling proposal and leveraging it to build brand
• Building effective communication strategies with content calendars and campaigns
• Unifying messaging across platforms to drive customer engagement
• Making the correct decisions with platforms, resources, budgets and ads
• The marketing and sales funnel requirement to increase your ROI
• Gaining quick momentum in lead generation and traffic with essential tactics