In collaboration with our eTrade for Women Advocate
Nina Angelovska
President of
Macedonian Ecommerce Association,
North Macedonia
30 June - 1 July, 2021
The Balkans
Skopje
Online
Do you meet all these criteria? Join us and take a dive into the digital transformation!
10:00-10:30
Opening and Welcome Addresses
Ms. Nina Angelovska, eTrade for Women Advocate for the Balkans, President of the Macedonian E-commerce Association
Ms. Shamika N. Sirimanne, Director, Division on Technology and Logistics, United Nations Conference on Trade and Development (UNCTAD)
Ms. Roos de Groot, Policy officer, Trade for Development, Ministry of Foreign Affairs, Netherlands
10:30-11:30
Keynote presentations
“UX and CX” by Damjan Dano, Co-founder and Partner at IWM Network, Digital Transformation Specialist, North Macedonia
“Prioritizing customer retention – Sales funnel & customer journey” by Dino Oreski, Co-founder of eCommerce Croatia, Head of Digital strategy at Pro media group, Croatia
11:30-11:40
Coffee Break
11:40-12:40
Policy Dialogue: “Building strong digital ecosystems – Perspectives from the Balkans”
Opening remarks:
H.E. Mr. Dirk Jan Kop, Ambassador of the Netherlands to North Macedonia
Set-the-scene presentation:
Ms. Elizabeth Tuerk, Director, Economic Cooperation and Trade, UN Economic Commission for Europe (ECE)
Panel Discussion:
H.E. Ms. Anila Denaj, Minister of Finance and Economy, Albania (TBC)
Ms. Nina Angelovska, eTrade for Women Advocate for the Balkans, President of the Macedonian eCommerce Association
Moderated by:
Mr. Torbjörn Fredriksson, Chief, ICT Policy Section, UNCTAD
12:40-13:30
Lunch Break
13:30-14:00
Keynote presentation
“Future of e-payments” by Joana Sanchez Klosinska, VP @ Mastercard Public Policy CEE
14:00-14:30
Fireside chat with eTrade for Women Advocate Ms. Nina Angelovska
14:30-14:35
Closing Remarks of Day #1
10:00-10:05
Opening of Day 2
10:05-10:30
Unconventional Ice Breaker
Laughter coach session
10:30-11:25
Parallel Interactive Sessions
“The importance of customer relationship management for the success of your business” by Iva Trembelieva
“The endless potential of social media for business growth” by Darjan Radenkovikj
11:25-11:35
Coffee Break
11:25-11:35
Joining virtual break-out rooms
11:40 -12:40
”Express your success – inspire others!”
12:40-13.30
Lunch Break
13.30-14:00
Presentation of the eTrade for Women Balkans Community
14:00 – 14:30
Regional inspirational stories
14:30 – 14:40
Evaluation feedback from participants
14:40-14:45
Closing remarks of Day #2