eTrade for Women Masterclass
Women in the Middle East digital ecosystems
Building successful companies
29-31 March, 2022
Arab Region
Dubai
Online
Who can apply to the Masterclass?
- You are a woman and you are the founder/co-founder of your business
- You have a track record of 2 to 5 years in this role
- New technologies and digital tools are at the heart of your business model and operations
- You are based in one of the following countries : Bahrain, Egypt, Iraq, Jordan, Kuwait, Lebanon, Oman, Palestine, Qatar, Saudi Arabia, United Arab Emirates
- You want to make a difference and impact your ecosystem
Do you meet all these criteria? Join us and take a dive into the digital transformation!
- Deadline : January 31, 2022 (24:59:59 GMT+2)
What’s in there for you?
All sessions will be delivered by renowned business leaders and experts in their fields.
The Masterclass will combine :
- Inspirational Talks
- Learning Sessions
- Policy Dialogues
- Networking Opportunities
Agenda
-
Tue, March 29
02:00 – 02:30 p.m
Introduction to the eTrade for Women Masterclass
Welcoming remarks by:
- Shamika Sirimanne, Director, Division on Technology and Logistics, UNCTAD
- Mona Ataya, Founder of Mumzworld and eTrade for Women Advocate for the Arab region
- Jennifer Colville, Innovation Hub, UNDP
Masterclass objectives and programme overview:
- eTrade for Women team
02:30 – 02:45 p.m.
Connecting the dots
Meet your peers! (breakout rooms)
02:45 – 03:00 p.m
Virtual Coffee Break
03:00 – 04:00 p.m.
Learning session (1)
Uncovering Investors’ Expectations
With Nour Sweid, General Partner, Global Ventures
04:00 – 05:30 p.m.
Learning Session (2)
Understanding your Customers through Design-Thinking
With Hamza Arsbi, founder of the Mind Lab
05:30 p.m.
Closing of Day 1
-
Wed, March 30
02:00 – 02:05 p.m.
Introduction
Programme of the day
02:05 – 03:00 p.m.
Learning session (3)
eCommerce in the Middle East & the new consumer
with Karen Sewasa, Retail Industry Manager, Google MENA
03:15 – 03:30 p.m.
Virtual Coffee Break
03:30 – 05:00 p.m.
Policy Dialogue
Building inclusive ecosystems in the digital economy
Set-the-scene:
- Ms. Rouba Arja, Gender Team, UN-ESCWA
Panel discussion:
- Ms. Mona Ataya, Founder and CEO of Mumzworld, eTrade for Women Advocate
- Ms. Abeer Shakweer, Assistant Resident Representative, UNDP, Egypt
- Mr. Bassam Salim, Director-General, Iraqi Post
- Mr. Hadhri Khabbab, Director, Digital Economy and e-Commerce Development, Ministry of Trade, Tunisia
Moderated by:
- Ms. Maya Gebeily, Correspondent, Thomson Reuters Foundation
This session is open to the public. Livestreaming on UNCTAD Facebook Live.
05:00 p.m.
Closing of Day 2
-
Thu, March 31
02:00 – 02:05 p.m.
Introduction
Programme of the day
02:05 – 03:15 p.m.
Learning session (4)
Ecosystem relations and their impact on your business
With Mo Salah, Team Lead at Seedstars & Country Manager at Startup Grind
03:15 – 04:00 p.m.
Inspirational session
Interaction with Mona Ataya, eTrade for Women Advocate
04:00- 04:15 p.m.
Virtual Coffee Break
04:15 – 04:45 p.m.
Introducing the eTrade for Women Community
04:45 – 05:00 p.m.
Feedback session
- Quick evaluation survey
- Next steps
05:00 p.m
Closing of Day 3
Public Online Events
In collaboration with our eTrade for Women Advocate
Mona Ataya
Our partners for this Masterclass
